Archive: May 2011

Legacy – truth Orange Summer and Fall Tours 2010 Celebrating its 10th anniversary in 2010, Legacy’s truth campaign is one of the nation’s leading youth smoking prevention initiatives. Reaching 500,000 teens each summer in a… Continued

Pentagon Force Protection Agency – The Shield  To communicate agency events and happenings to a workforce of 1,300 and to keep them apprised of news, policy changes and career opportunities, the Pentagon Force Protection Agency… Continued

4GreenPs on Behalf of NCC – Respitality: Serving 52 Families in 52 Weeks The National Children’s Center (NCC) set out in 2010 to triple the number of families it served in its respitality program. For… Continued

Seattle Children’s Hospital Research Foundation – Connection Magazine To enhance the target audience’s pride in affiliating with Seattle Children’s Hospital—with a final objective of having readers answer “yes” to a request for financial or community support—Connection Magazine… Continued

United Nations Foundation – Inaugural Girl Up ‘Unite for Girls’ Tour The United Nations’ 2010 nationwide Girl Up tour aimed to empower girls in the U.S. to raise awareness and funds for the hardest-to-reach girls in… Continued

Western Connecticut Healthcare  Affiliation Campaign: The First 100 Days of a Merger Western Connecticut Healthcare helped to put anxious employees at ease at New Milford Hospital—a small, community facility—after a deal was struck with larger… Continued

ONE – The ONE Blog The ONE Blog is a daily pub that features news and stories relating to the anti-poverty movement. The blog serves as a news aggregator, featuring the latest global development news… Continued

Howard Brown Healthcare Center and Public Communications Inc. – Creating a Lifeline for LGBTQ Health Center In response to a financial crisis, Howard Brown Health Center, one of the most prominent lesbian, gay, bisexual, transgender and… Continued

American Airlines – American Airlines Honors National Breast Cancer Awareness Month With Global Pink-Out  In 2010, American Airlines and Weber Shandwick expanded their one-day Passionately Pink for the Cure employee fundraising program into a 15-day, global… Continued

American Cancer Society – Creating a World with More Birthdays  A world with less cancer means a world with more birthdays, and that is exactly what the American Cancer Society and its supporters are working to… Continued