CMP media has launched a Canadian version of CRN, formerly Computer Reseller News. CRN Canada’s debut issue will feature a 36-page folio and push out tech news to 16,000 Canucks working in the IT industry.… Continued
Archive: June 2001
Book-Covering Mag Expands
June 4th, 2001 by PRNEWSAdvanced Marketing Services has made Pages available on newsstands, a bi-monthly magazine for book aficionados featuring interviews with celebrity authors like Tom Brokaw, Anne Rice and Terry McMillan. Previously the magazine was only available at… Continued
Food for the Internet
June 4th, 2001 by PRNEWSThe Food Network’s Web site, FoodTV.com, launches four new content sections this month. “Cooking 101” is a new guide to culinary phrases and tips. “Sports” covers the culinary habits of professional athletes. “Wine and Drinks”… Continued
Forbes Folds Supplements
June 4th, 2001 by PRNEWSIn its own bow to economically-motivated consolidation, Forbes is combining two of its supplements to create a special technology issue. Forbes ASAP technology supplement and Forbes.com’s Best of the Web supplement will be rolled together… Continued
Spin Room Stops Spinning
June 4th, 2001 by PRNEWSCNN’s political talk show, the “Spin Room,” has been canceled. Replacing it is the new “Greenfield at Large,” hosted by Senior Analyst Jeff Greenfield, premiering June 4, 2001 at 10:30pm EDT. (CNN, 404/827-1500)
The Bear Strikes Books
June 4th, 2001 by PRNEWSThe Boston Globe is combining its Focus and Books sections due to declining ad revenues. A message published in the May 20 issue stated that there would be some loss of content in both sections.… Continued
This Just In…
June 4th, 2001 by PRNEWSBill Novelli, associate executive director of public affairs, takes the reins at AARP as chief executive and executive director. Novelli replaces Horace Deets who is retiring, but who will remain on as a consultant until… Continued
Building an Effective Philanthropic Partnership
June 4th, 2001 by PRNEWSEd Weihenmayer has forged all kinds of relationships between corporations and causes, some that have made international news, even history. At Wall Street stalwart Solomon Brothers, he worked with New York City School summer programs… Continued
Pizza-Backed Reading Program Big With Little Ones
June 4th, 2001 by PRNEWSEunice Ellis and Shelley Morehead don’t do PR by the book, but the pair have nourished Pizza Hut’s Book It! program well enough for it to become the largest reading incentive program for kids in… Continued
Going on Gut
June 4th, 2001 by PRNEWSAbout half of PR practitioners still “measure” their campaigns based on gut instinct and intuition, according to the 2001 Media Relations Reality Check, an Internet-based survey conducted by QuickSilver Interactive Group, Dallas. A total of… Continued