Archive: May 2001

First PR Job: as Kmart’s “Blue Light Special” girl (a promotional feature the company has recently rejuvenated) in high school. Asked to demonstrate, Ness Judy booms, “attention Kmart shoppers! Ten percent off wigs in ladies’… Continued

Foundation Moves The Bill & Melinda Gates Foundation names Joe Cerrell director of public affairs. Previously, he served as a VP at APCO Worldwide and as assistant press secretary to Al Gore. Corporate Moves Ziff… Continued

“The harder I work, the luckier I get” has become a catch-phrase, but carries with it excellent guidance in the current economic environment. To succeed in the current downturn and beyond, you are going to… Continued

The PSA for the Alzheimer’s Association, a Chicago-based volunteer organization that funds research and awareness of the disease, features classic Hollywood starlet Rita Hayworth dancing nimbly across the screen. It drives home the fact that… Continued

215 Lexington Avenue 6th Floor New York, NY 10016 212/448-7300 Today’s vibrant music culture is a lot more than Eminem, Destiny’s Child, and Puff Daddy (or P. Diddy, or whatever Sean Combs happens to be… Continued

This winning attention-grabber comes from someone we dub “Master of the Obvious.” The head: “Men with Erectile Dysfunction Want Improved Relations with their Partners.” Duh?

National News: Erin Dineen leaves Glamour for Vogue. Vanessa Lynch replaces her as Glamour’s fashion assistant, email [email protected] …Washington Post columnist Fred Barbash is leaving at the end of June. His “Investing” column will continue… Continued

Despite the fabled dotcom “collapse,” many traditional magazines found a companion presence to their print pubs on the Web in the past year. Sister pub min Magazine assessed the Web’s offerings and announces min’s “New… Continued

The jet engines have barely cooled since Boeing chairman Phil Condit placed a call to Illinois Governor George Ryan from some 30,000 feet to announce that Chicago was his kind of town. Yet PR pundits… Continued

San Francisco CA, 94111 415/364-8000 CNET Networks is to technology information what Microsoft is to software. The site, recognized as 2001’s “Best Online Publication” by Columbia’s Graduate School of Journalism, provides a one-stop source for… Continued