The image of hospital emergency rooms as safety nets is being threatened by increasingly stretched resources. But taking a closer look at ways your hospital can expedite the medical information-gathering process can help to salvage… Continued
Archive: April 2000
Managed Care Efforts That Resonate With Consumers
April 27th, 2000 by PRNEWSMarketing Strategies That Deliver Targeted Results In most parts of the country, managed care plans have become the primary healthcare choice among consumers. The reasons are simple: managed care plans are widely available through employers,… Continued
CaseStudy: Patients Get Last Word on Controversial Medical Research
April 27th, 2000 by PRNEWSCampaign Overcomes Anti-Abortion Challenge to Preserve Federal Funding When the National Institutes of Health ruled that stem cell research could be legally funded last year to explore its potential for curing a long list of… Continued
N.J. Hospital Margins Hit 20-Year Low
April 27th, 2000 by PRNEWSThe New Jersey Hospital Association (NJHA) is sounding an alarm about the bleak financial outlook of the state’s hospitals – most ended 1998 in the red. This represents a pivotal springboard opportunity for hospitals there… Continued
Depression Tops Health Concerns of Gays and Lesbians
April 27th, 2000 by PRNEWSDepression – not HIV – is the most pressing health concern for gay men and women, according to a GayHealth.com survey. The survey concludes that the depression experienced by gays is often attributable to the… Continued
Consumers Support Mandatory Reporting of Medical Errors
April 27th, 2000 by PRNEWSWhile the healthcare industry is uncertain about how it should handle medication errors, the public is clear on what it favors – mandatory reporting with limited or no immunity for those committing the errors, according… Continued
Physicians Influence Web Site Credibility
April 27th, 2000 by PRNEWSConsumers hold in high regard the recommendations hospitals and physicians give to health Web sites and use them as online seals of approval. The survey, by LaurusHealth.com, confirms that healthcare consumers are more apt to… Continued
Overhaul Your Internet Business Plan To Promote a Web-enabled Culture
April 27th, 2000 by PRNEWSCHICAGO – While there is ample recognition that healthcare Web sites are often no more than electronic billboards, healthcare marketers are paralyzed by limited resources to take their organizations’ sites to the next more interactive… Continued
Media Moves
April 27th, 2000 by PRNEWSThe information in Media Moves is provided by the health research department of Press Access, which provides contact informaton for more than 1,000 journalists at more than 1,000 consumer and business publications. Internal Moves American… Continued
Media Insight
April 27th, 2000 by PRNEWSA. Magazine/ Aonline.com 677 Fifth Avenue, 3rd Floor New York, NY 10022 Asian Americans are one of the most underserved minority communities where targeted healthcare information is concerned. What further complicates this situation is the… Continued