Archive: April 2000

O, the Humanity! Issue one of O, The Oprah Magazine makes its grand appearance on newsstands with a distribution surpassing the million mark. Coverage extends to health and fitness, personal finance, careers, relationships, self-discovery issues,… Continued

The Worldcom Group, the largest international network of independent PR firms, adopts uniform management standards governing business plans, financial systems, campaign evaluations, client satisfaction, service delivery, consistency and training/development. Epley Associates founder Joe Epley is… Continued

“The culture of an organization is the shadow of the style of its leader.”– Cathy Greenberg-Walt, Andersen Consulting In the new economy, a corporation’s reputation, stock price and ability to retain top talent is increasingly… Continued

As socially conscious consumers continue to put their wallets and hearts in alignment, the corporations enjoying the best reputations are those that pair their business goals with philanthropic pursuits (PRN, Jan. 17). Those same corporations… Continued

The editors at PR NEWS apologize for the following snafus in the April 10 issue: Roberta Carlton’s title is director, corporate PR (not manager) and her employer, Cognos, is located in Burlington, Mass.; VISA U.S.A.… Continued

PR NEWS will be presenting the Advanced Crisis Management Seminar on June 20 in Washington, D.C., focusing on managing crises both online and offline. The event will include panels and hands-on workshops. A June 19… Continued

Wireless contender InterDigital Communications Corp. hires GCI Group to craft a financial communications program…7-Eleven taps Morgan Marketing & PR to handle radio promotions and several grand opening celebrations in Los Angeles…Turner PR introduces Denver’s new… Continued

If you wait until the market takes a dive to get your I/R ducks in a row, you’re bound to sink. But if you’re armed and ready, you can use a market slump to leverage… Continued

I hear a lot of breathless gushing about technology from communication professionals. Everyone’s excited about it and should be. But, we need to keep our senses about us and remember that Web technology isn’t an… Continued

The Case To most travelers under the age of 70, the words “escorted tour” sound hopelessly geriatric – or vaguely sexual. Today’s tourists are Baby Boomers and young senior citizens who have active travel goals.… Continued