Archive: May 1999

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May 24th, 1999 by

In the most political capital in the nation, United Press International’s Helen Thomas is almost a landmark. In fact, she has been more even-keeled than the very company which employs her, earning a name among… Continued

Job Tracker

May 24th, 1999 by

PUBLIC RELATIONS SPECIALIST: PriceWeber, a $63 million marketing communications firm in Louisville, KY, seeks a PR professional with minimum of five years of agency/client experience. Requires strong writing skills and experience in business-to-business media relations;… Continued

Industry News

May 24th, 1999 by

Beyond Impressions: Media Relying on Pitches for Stories In the long run, the goal in reaching the media is to affect public behavior or opinion, which is what has made media relations such a difficult… Continued

High-Flying PR: Keeping Brand Close To the Vest is Key for Global Company

May 24th, 1999 by

Virgin Alantic CEO Richard Branson is not your typical boss. How many male company presidents would slip into a wedding gown to launch a bridal company spin-off, even if some ink seemed a guarantee? Probably… Continued

Industry Briefs

May 17th, 1999 by

Business Moves The Direct Marketing Association (DMA) acquires Internet Alliance, a trade association, resulting in a $1.4 trillion direct marketing industry organization. IA was first established in 1982 as Interactive Services Association and reorganized last… Continued

New Hires & Promotions

May 17th, 1999 by

Corporate/Media American Baby magazine (owned by Primedia), New York, names Emilie Gale senior account manager; previously an account manager at USA Today, Arlington, Va. The Miami Herald hires William Cone as general manager and executive… Continued

PR Helps Open Doors – And Minds – for New Medical Center

May 17th, 1999 by

When the Lambda Medical Group opened its doors in Los Angeles in September, it had to do more than the average medical center to gain entree into the healthcare community. A fancy guest list and… Continued

Calendar

May 17th, 1999 by

May 16-18 "The 1999 Business Marketing Conference," BMC, Hyatt Regency O’Hare, Chicago, 888/784-7659. May 18 "Molding the Sports Image: A Behind-the-Scenes Look at Sports PR & Image Building," Black Public Relations Society of Greater New… Continued

Key Contacts: The Denver Post

May 17th, 1999 by

1560 Broadway Street Denver, CO 80202 Fax: 303/820-1679 e-mail: [email protected] Although the Littleton, Colo., massacre continues to monopolize national headlines, the lifestyle section of The Denver Post doesn’t want pitches based on that hook. (Editors… Continued

Media Insight

May 17th, 1999 by

Star Tribune 425 Portland Ave. South Minneapolis, MN 55488 The Star Tribune employs what the paper calls "section coordinators" to help sort faxes and do other administrative tasks. What these staffers also do, however, is… Continued