Listicles, charticles and online video are major cogs in the PR and marketing wheel. When brands slice and dice their information into snackable and visual content they boost the odds that consumers will pay closer attention to the message. The challenge is when to distribute the content. Here’s a roadmap of the best times of the year to distribute certain types of content.
This article originally appeared in the March 2, 2015 issue of PR News. Read more subscriber-only content by becoming a PR News subscriber today.