This week’s PR Roundup looks at what went wrong in a recent tech layoff, this year’s findings in the Edelman Trust Barometer and how to work with Hispanic creators for brand communications.
Archive:
PR Roundup: Layoff Gone Viral, Edelman Trust Barometer, Hispanic Creatives
January 18th, 2024 by Nicole SchumanPR Roundup: the Middle East and Internal Comms, The Guardian Questions Edelman, and Dept. of Commerce Asks for DEI Help
November 30th, 2023 by Nicole SchumanThis week’s PR Roundup takes a look at the topic of the Middle East and internal communication, a media report on Edelman’s client relationships and its Trust Barometer, and the U.S. Department of Commerce asking… Continued
PR Roundup: Shein Influencer Folly, Edelman Layoffs, Mets’ Owner Does PR
June 29th, 2023 by Nicole SchumanShein opened the curtains to influencers without considering a holistic PR campaign, the Mets’ owner owned the NYC media, and Edelman explained its latest round of layoffs.
[VIDEO] PRNEWS Live Dives Inside Edelman’s New Trust Barometer for 2023
January 19th, 2023 by Seth ArensteinIn spite of business taking it on the chin for bungling PR crises, among other things, it tops Edelman’s 2023 Trust Barometer. Tonya Ries, who oversees the Edelman Trust Barometer, was our special guest on PRNEWS Live.
Top Programs from the 2014 CSR A-List
March 20th, 2014 by Richard BrownellThis year’s CSR A-List features top agencies and bold initiatives in the realm of corporate social responsibility.
PR Points to Remember When Reaching out to Millennials
December 5th, 2013 by Richard BrownellMillennials are a much sought-after demo by communicators, but they’re not an easy bunch to nail down. In 2008 and 2012, the Obama presidential campaign wisely targeted Millennials (born between the early 1980s and the… Continued
Write a News-worthy and Share-worthy Press Release
November 21st, 2013 by Richard BrownellHere’s how to create an informative, well-written, and shareable press release that cuts through the clutter and reaches media and consumers.