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Chapter 2: PR News All-Stars

November 12th, 2007 by
Account Executive of the Year: Shaun Leavy, Senior Account Executive MWW Group If you've got a celebrity-related question, Shaun Leavy is your guy. At MWW Group, he is affectionately referred to as the in-house celebrity guru for his ability to ...
Community and nonprofit programs are hurting for dollars, which means there are ample opportunities for companies to help their communities and advance reputations in the process. But not so fast, says Luke Lambert, president of Gibbs & Soell. If you’re ...
Community and nonprofit programs are hurting for dollars, which means there are ample opportunities for companies to help their communities and advance reputations in the process. But not so fast, says Luke Lambert, president of Gibbs & Soell. If you’re ...
Sunday night a Sanford Florida Papa John’s pizza employee accidently left a lewd and racially charged message on a customer’s voicemail. The message occurred immediately following a delivery the employee made, which netted him a tip north of 20%....
Winner: EA SPORTS, Fleishman-Hillard & ESPN – Madden NFL 12 Cover Athlete Voting Campaign EA SPORTS & Fleishman-Hillard’s multifaceted public relations and marketing effort to build awareness for the Madden NFL 12 cover athlete voting campaign was led by an aggressive media relations campaign ...
Who has replaced Walter Cronkite as the most trusted man in America? NBC newsman Tom Brokaw, according to a viewer survey released by the Council of Public Relations Firms. Twelve hundred respondents ranked ABC's Peter Jennings a close second and ...