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When customers check-in at a DoubleTree by Hilton hotel they can count on getting a toasty-warm cookie along with their room card. A tradition dating back to the late 1980s, DoubleTree hands out about 77,000 warm chocolate-chip-walnut cookies every day at ...
For the past 30 years, the Internet’s infrastructure has been supported by Internet Protocol version 4 (IPv4). IPv4 has more than 4 billion addresses to number connected computers, but with the continued growth of the Internet and mobile devices, it won’t ...
Download PDF of All-Stars Issue More than 200 elite PR professionals packed a ballroom on Wednesday at the venerable National Press Club in Washington, D.C., for the annual PR News PR People Awards luncheon, which also featured the induction of ...
Download PDF of All-Stars Issue More than 200 elite PR professionals packed a ballroom on Wednesday at the venerable National Press Club in Washington, D.C., for the annual PR News PR People Awards luncheon, which also featured the induction of ...
The Siren song of Big Data is hard to ignore. With the right algorithm, communicators can track every click and eye movement, every behavioral tick and anomaly, and use that to target messages with pinpoint accuracy, right? Well, sort of. ...
Co-Winner: John Earnhardt Director of Communications, Cisco Systems When John Earnhardt wrote the first blog post at Cisco in 2005, it kicked off the social media era not only for him, but for the brand as a whole. In 2008, Earnhardt took ...
Social media has completely changed crisis communications, forever altering the way organizations both field and respond to people experiencing problems with their products or services. While new technology allows teams to communicate with external parties quicker and more efficiently, these ...