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The Arthur Page Society finally elects its first female member to the Arthur W. Page Hall of Fame. Marilyn Laurie joins the ranks of Harold Burson, Dan Edelman and John Graham. Laurie is the former… Continued

The percentage of graduates from a college journalism or mass communications program who found full-time employment by the end of October 2001 was 12 points lower than in 2000, according to the University of Georgia's… Continued

Burson-Marsteller has formed an Ethical and Social Responsibility practice in response to increased corporate scrutiny. The practice is led by Richard Aylard, Nick Bent and Louise Hawson in London; and John Clarke, Jordana Friedman and… Continued

There's no denying that corporate social responsibility (CSR) has become a buzz phrase in the PR industry of late. But behind the buzz are solid, dependable corporate tactics that any practitioner worth her weight will… Continued

Corporate Moves Jana Ireland Shortt joins Hardee's Food Systems as public relations manager, responsible for national and local marketing and PR. Shortt was a PR account supervisor at Adamson Inc. in St. Louis prior to… Continued

National News: Adam Rogers, Newsweek general editor for science and technology, will take a leave of absence from September 2002 until June 2003. Direct inquiries to George Hackett, sci-tech editor, 212/445-4000 ... Nichole Cipriani, Parenting… Continued

This week's healthcare PR strategy: putting a face to the research. Too much important health research falls to the bottom of reporters' in-boxes because there's no human interest angle to go along with those key… Continued

In its latest appeal to stakeholders, WorldCom is taking out full-page ads in major dailies with a message "from John Sedgmore." For a detailed analysis of how WorldCom's marketing communications machine is handling the scandal… Continued

Fox launched "Good Day Live" last month, a national spin-off of KTTV-Los Angeles' "Good Day L.A." Coverage includes events and attractions, consumer products and services, and fashion. The show airs at 10 a.m. PST on… Continued

When John Sidgmore, CEO of WorldCom, first commented on the news of accounting improprieties that have made his company the focus of an international media feeding frenzy, he said he was "shocked by these discoveries."… Continued