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You thought 2020 was difficult? It was. But what about 2021? Successful communication amid the coming year's highly sensitive environment will require more authenticity, empathy, and innovation to meet new and evolved expectations.
December 16, 2020 8 Reasons Why Your Website Has a High Bounce Rate There are many reasons why people bounce from a web site. Most people think a high bounce rate equals low page performance.…
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December 3, 2020 Nerd St. Gamers, Brownstein Tap Local Media to Drive National Coverage As our Media Relations Conference fast approaches (Dec. 8-9), we’re introducing readers and attendees to speakers lighting up our (virtual) stage.…
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This week PRNEWS Live welcomed guest John Kell, media lead at Chobani, to chat about 2021 communications trends.
December 2, 2020 Paging Boston Market: When a Brand Goes MIA in a Crisis A PR crisis is bad enough. But a PR crisis during a holiday, when your company ruins the festivities for others…
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Philanthropy always played a significant role within PR—and vice versa. A public figure or corporation wants the right PR campaign for a favorable image through philanthropy. Nonprofits need campaigns and influencers to raise awareness.
One of the most enjoyable parts of PR and communication is that you're constantly learning, even when doing pleasure reading. In this post from Crisis Insider, we learn about two novels with fictional PR crises at their center. While these novels offer fictional crises, the lessons they offer PR pros are real and useful.
Unless you’ve been living on Mars with no access to a livestream of Earth, there’s no denying that American’s emotions run the gamut right now. Many citizens’ stress levels, due to an elongated presidential election, have hit their peak. However, when things get tough in the U.S., some of our best and brightest creative coping mechanisms come through. Laughter is the best medicine for tense times, and social media is providing some of the most hilarious election memes, tweets and videos for comfort.
Millions will enter polling stations and vote for the next president. While many of us have watched this election closely, few have considered PR’s role. Whether used positively or negatively, all candidates
Marketing and communication professionals gathered virtually Tuesday to celebrate honorees selected for the PRNEWS Platinum Awards, which recognize excellence across people, teams and campaigns.
