Social Media


avatar

Why the New ‘Quote Tweet’ Will Make Twitter More Conversational

The updated “quote tweet” feature will offer users a way to get around Twitter’s character limit and share their thoughts in a visually appealing way while providing the context of the original tweet they’re replying to. | MORE »

Leave a comment

avatar

10 Tips for Harnessing the Power of Snapchat

Is Snapchat right for your brand or organization? Do you have the time and expertise needed to devote to the platform? To help you harness the power of Snapchat, let’s take a look at 10 tips from Maureen McCarty, associate director of digital media at the Human Rights Campaign. | MORE »

Leave a comment

avatar

Telecoms Use Promos to Grow Social, Biz

Telecom companies are looking for a new lifeline on their social channels. Social media engagement in the telecom sector grew just 1 percent, from January 1-March 15, compared with the same period in 2014, according to an exclusive study by social media analytics company Shareablee. | MORE »

Leave a comment

avatar

4 Free Twitter Measurement Tools You Can Use Right Now

There is a vibrant ecosystem of services tailored to measuring Twitter—vanity metrics and beyond.  | MORE »

Tags: , | Comments Off

avatar

Facebook’s Riff Could Be Your Brand’s Viral Video Factory

Riff, Facebook’s new collaborative video-making app, could be the solution for brand communicators looking to create a viral sensation.  | MORE »

Comments Off

avatar

How to Get Your Brand Started on Instagram [Infographic]

This infographic demonstrates in a few simple steps how to get your brand set up on Instagram. | MORE »

Tags: , , | Comments Off

avatar

6 April Fools’ Day Pranks From Brands That Actually Have a Sense of Humor

Some brands put effort into being funny and seem to have decent comedic chops. Here is what six of them did for this April’s Fools Day. | MORE »

Comments Off

avatar

5 Tips for Writing Remarkable Blog Posts

Whether you’re new to blogging, new to your company or are just refreshing your current strategy, building a dedicated readership and an online library of great content takes time and effort. Of course, the actual writing is where most of the work takes place, and it’s also where people tend to struggle most. | MORE »

Comments Off

avatar

3 PR Lessons From Jay Z’s Tidal Launch

Jay Z’s media strategy for his Tidal music service provides a veritable clinic for communicators who are looking for ways to make a splash when they announce new products and/or services. | MORE »

Comments Off

avatar

Shooting for Brand Lift via March Madness

The 2015 NCAA men’s basketball tournament heads toward the Final Four this weekend. But consumer brands have been scrambling to align their messages with March Madness since it started nearly two weeks ago. | MORE »

Comments Off