Volkswagen’s Super Bowl ad has attracted a groundswell of attention on whether or not it is racially offensive.
Crisis PR firm Sitrick and Co. targeted bloggers to correct or remove their posts about Papa John’s CEO, a classic PR tactic applied to a new form of media.
PR News polled its online community and found that most PR pros will wait one to three days before calling a journalist after emailing him or her a pitch.
Pin the things you’d want in your ultimate workspace to win entry to PR News’ Jan. 30 Pinterest Webinar—a $379 value.
Twitter acquired a six-second video editing sharing service, which means video integration has entered the Twittersphere.
Pinterest helps organizations large and small connect with the most fundamental driver of consumer decision-making: emotion.