Subscription Content

image_pdfimage_print

Civic Internship Programs Boost Community Relationships

April 14th, 1997 by

Considering the controversial, emotionally loaded issues tied to the healthcare industry, it’s difficult for local industry leaders, decision-makers and influencers to fully understand how the medical system operates – unless they see it firsthand. With… Continued

Creating A Hotline To Journalists

April 14th, 1997 by

With all the Internet and related technology products in the marketplace, it’s a PR challenge to have yours stand out in a swarm of thousands. But one Upper Montclair, N.J.-based PR company, The Bender-Hammerling Group… Continued

1997 Big Apple Awards Winners

April 14th, 1997 by

The New York Chapter of the Public Relations Society of America last week provided PR NEWS with the 1997 winners of the Big Apple Awards. The only winner not yet disclosed is the "Best of… Continued

Industry Wrap-Up

April 14th, 1997 by

Awards Edelman Claims Marcom Internet PR Award Edelman PR Worldwide’s interactive division in Chicago was awarded Best PR on the Internet at the 6th Annual Marcom Awards April 7 during the National Association of Broadcasters… Continued

Expansions/Address Changes

April 14th, 1997 by

Technology communications agency FitzGerald Communications Inc. opened April 7 a Santa Clara, Calif. office. The address is: Techmart Building, 5201 Great America Parkway, Suite 320, Santa Clara, Calif. 95054; phone: 408/562-6324; fax: 408/562-6323. The PR… Continued

Technology: Master It, Use It – Don’t Be Mastered

April 7th, 1997 by

Can you remember the days before e-mail? Pagers? Computer spell-check? It seems like ages ago, but really, these technology tools became mainstream only within the past three to four years. While PR professionals are glad… Continued

Spokespeople At Government Agencies And Hospitals Limited By Regulations

April 7th, 1997 by

In the private business world, PR professionals aren’t always permitted by senior-level executives to be as open as they may want when a press query comes in. Yet PR execs in the government, legal and… Continued

PR People: New Hires/Promotions

April 7th, 1997 by

Ketchum PR’s Executive VP Robert Feldman will become president and CEO of Grey Advertising’s worldwide PR company, the GCI Group, beginning April 14. Feldman replaces Jack Bergen, who left GCI to join Westinghouse/CBS. (Ketchum, 212/546-2422)… Continued

Avon’s Grassroots PR Raises Awareness & Dollars

April 7th, 1997 by

The Avon Lady has come a long way from the days of door-to-door pitches for blush and mascara. Now, she’s wearing a pink ribbon and touting something with more impact: breast cancer awareness. Avon Products… Continued

PR & Marketing Calendar

April 7th, 1997 by

April 7: New York Women in Communications, "Achieving Total Well-Being in Turbulent Times," New York, 212/661-4737. April 7: Effective Communications Group, "Effective Feature Writing Seminar," Tampa, Fla., 201/444-3147. April 7-8: Public Affairs Council, "Massachusetts State… Continued