Archive: June 2013

Making someone laugh is the most intimate connection we can create in a business environment. Humor is a powerful way to amplify a message as competition for the attention span increases exponentially.

Respondents discover videos via social media sharing on their mobile device. Newspaper content is still in demand.

Companies go through quiet periods when news output is limited. As PR pros, our job is to maintain clients’ presence in their industries during these times.

While it’s still a relatively new position throughout corporate America, chief communications officers can command some pretty solid pay.

The Rutgers debacle underscores the need for colleges and universities throughout the country to get more schooling in communications and PR.

Companies like Apple, Facebook and Google may have made a mistake by swiftly denying cooperation with the NSA.

Should PR execs get accredited? Communicators seem divided on whether the APR designation holds any sway.

Take a brief history lesson on the communications industry with the PR News video of the week.

It’s been more than a year since Susan G. Komen for the Cure found itself in hot water regarding its decision to cease funding for Planned Parenthood.

For PR pros, IT execs may turn out to be their new BFFs. Here’s how to cultivate one of the most important interoffice relationships.