Archive: May 2011

With the entry deadline for the 2011 Platinum PR Awards fast approaching, we checked in with Southwest Airlines, the 2010 winner in the "Wow" category, for an update on its porch in Bryant Park.

When it comes to even a hint of a recall of a children’s product, a delayed statement is like gasoline on a fire.

Shortly before the bin Laden raid, the U.S. revised its plan for possible engagement with Pakistani forces. The crisis planning lesson: Never stop asking what else can go wrong.

Dave Hogan discusses two new investor-friendly social media sites that are helping investor relations pros deliver earnings announcements to wider audiences.

Dave Hogan discusses two new investor-friendly social media sites that are helping investor relations pros deliver earnings announcements to wider audiences.

In this roundtable, B2B communications pros predict quality content, strategic social media outreach and intimate events will continue to have impact throughout 2011.

â–¶ Corporate Reputation On the Rise: The 2011 Harris Interactive Reputation Quotient (RQ) Study shows that despite scandals, recalls and economic crises, public perception of corporate America has improved. Sixteen companies achieved an RQ score… Continued

It’s a fact that as your social media programs develop, you’ll be spending more and more time on them. Here three PR pros give some time-saving tips for social media activities.

With more than 100 million members and an IPO that values the company at more than $4 billion, LinkedIn has become a popular outlet for driving brand awareness that deserves more attention from PR pros.

PR News’ Nonprofit PR Council members weigh in on their most pressing challenges, including managing resources for social media outreach and, especially, measuring the results of their communications efforts.