Archive: February 2006

(This week, PR News editors Phil Hall and Courtney Barnes throw snowballs at Olympic skier Bode Miller and his penchant for reckless sound bites.) PHIL: I don’t envy the damage control squad on the U.S.… Continued

Company: Tech Museum of Innovation Agency: Ketchum Timeframe: 2003 to present Budget: N/A (pro bono account) The world of awards can roughly be divided into three very uneven parts. The first are the high-profile awards… Continued

As of the beginning of this month, there have been more than 17,000 American military personnel who were injured while on duty in Iraq and Afghanistan. Since 2004, a non- partisan and nonprofit organization called… Continued

QUESTION: Are senior PR managers still struggling to get a seat at the table with their C-suite peers, or is the profession’s struggle to grow in relevancy finally seeing the light of day? ANSWER: Based… Continued

By Richard Laermer Why can’t people be careful these days? Sure, you heard your parents mumble that at one time or another, but I’m talking about writing. Almost everything I read has errors in it… Continued

“What is a credit union?” Customer research of young consumers by the Eastern Ontario Alliance of Credit Unions (EOACU) found a double response to that query: Either people were clueless regarding credit unions or they… Continued

“Companies need it. Without it they can’t innovate, build consensus, or go to market. Markets need it. Without it they don’t know what works and what doesn’t; don’t know why they should give a damn.… Continued

Back in 1996, software developer Eric Robichaud decided to eschew retail channels and sell his Rhode Island Soft Systems line of utilities and computer games via e- commerce. While Net denizens had no problems adapting… Continued

General Electric, Fairfield, CT, appointed Dan Henson chief marketing officer. He was chief commercial officer of GE Commercial Finance, and in his new capacity he will oversee the company’s communications projects. Susan Goodenow has been… Continued

(This week, PR News editors Phil Hall and Courtney Barnes lament the increasingly nasty state of Washington-style PR.) COURTNEY: My loyalty will always lie with my hometown of Washington, D.C., but it has to be… Continued