Archive: March 2005

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PR Agencies May Cluck About Procurement But, Hey, They Still Need The Eggs, Right?

March 9th, 2005 by

While a majority of agency executives are spared from dealing with (corporate) procurement departments during the negotiating process, those who do are frustrated by having to answer to executives they say haven’t a clue about… Continued

Strategies To Super-Size Employee Relations

March 9th, 2005 by

Ask a CEO if the executive team communicates its goals, plans and expectations to staff, and you’ll hear a resounding “yes.” Ask rank-and-file employees the same question, and you’ll frequently get a different answer (and… Continued

PR Lessons From Fiorina’s Fall: Employees Come First

March 9th, 2005 by

After Carly Fiorina was sacked last month as CEO of Hewlett-Packard Co., a slew of stories (in print and online) said Fiorina constantly made the rounds with H-P customers and other external audiences. Yet closer… Continued