There’s no worse time to burn a media contact than when your organization is in crisis. We polled some of our colleagues at sister publications to find out what companies do wrong when dealing with… Continued
Archive: January 2003
Media Moves
January 27th, 2003 by PRNEWSNadine Heintz, staff writer for Worth, leaves to join Inc. Jay Akasie takes over writing the Pros’ Picks section. Email [email protected] … Brian Underwood joins Fitness, writing the Balancing Act and Healthy Pregnancy sections. Email… Continued
Retirement Reading
January 27th, 2003 by PRNEWSNewsday launches a weekly section for soon-to-be retirees, with content targeted at readers over 50. The section includes features on personal finance, housing, healthcare, travel and leisure, investing, taxes, education and even new careers for… Continued
Girls Just Want … Another Magazine
January 27th, 2003 by PRNEWSA sneak peak at Lifetime, the new magazine slated for an April launch and based on the women’s cable network, is available in large newspapers and in trades like Ad Age and Adweek. Hearst and… Continued
Trends & Tactics …
January 27th, 2003 by PRNEWSTrend: Contrary to conventional wisdom, trust in corporations is growing in America, according to Edelman’s most recent Trust Survey. Forty-eight percent of U.S. opinion leaders express trust in business. That number is up from 41… Continued
Creating the Best Crisis Comms Team — One Crisis at a Time
January 27th, 2003 by PRNEWSYou may recall the scene in “Mission Impossible” when main character Peter Graves flips through a folder of photos and selects the ideal group for that week’s mission. Most PR professionals facing a crisis wish… Continued
Throw Out the Old Handbook in Favor of Today’s Crisis Drills
January 27th, 2003 by PRNEWSMaybe it’s the war-time mentality. Maybe it’s post-Enron thinking. Or maybe it’s a lesson from Sept. 11: The worst can happen, and companies must be prepared. Whatever the case, over the past year, crisis managers… Continued
Job Tracker
January 20th, 2003 by PRNEWSSeeking a Public Relations Manager with 8+ years of expertise in Emerging Markets and Internal Communications for a leading nationwide financial services corporation. Candidates must have national relationships with ethnic media and organizations associated with… Continued
PRN Executive Recruiter Guide Available FREE to Subscribers
January 20th, 2003 by PRNEWSTime is running out to get the new edition of the PR NEWS Executive Recruiter Guide – for subscribers only. The guide, in electronic format, lists nearly 50 recruiters specializing in marketing communications and PR.… Continued
Vendor News
January 20th, 2003 by PRNEWSBurrelle’s Information Services and Luce Press Clippings are planning a merger the companies say will result in the world’s largest clipping service and bring new technologies for media monitoring to the forefront. When contacted for… Continued