Albert “Rusty” Brashear, retired chief communications officer for Motorola, joins Hill and Knowlton as senior counselor to the firm’s worldwide corporate practice. Brashear will work with clients on media relations strategy, crisis communications, and corporate… Continued
Archive: September 2002
O’Dwyer Goes Back to School
September 9th, 2002 by PRNEWSEvidently the advent of autumn has Jack O’Dwyer thinking back to his school days. The publisher of O’Dwyer’s PR Daily (http://www.odwyerpr.com) is seeking campus evangelists for a new section of his Web site devoted to… Continued
Tools of the Trade
September 9th, 2002 by PRNEWSIntranets and e-letters are the latest PR boon as communicators rely on technology for everything from employee communications to media relations. Adoption of e-letters for employee communications jumped from 56 percent to 82 percent between… Continued
Nonprofits Not Immune
September 9th, 2002 by PRNEWSThink the media’s nose for scandal is only sensitive to corporate wrongdoing? Think again. The Red Cross took a hit in the wake of Sept. 11, and now the Washington, DC-area United Way is taking… Continued
PR Industry Honors Sept. 11 Victims
September 9th, 2002 by PRNEWSPR pros nationwide have banded together to form a nonprofit project honoring Mark Bingham, the San Francisco PR exec who has been hailed as one of the heroes of United Flight 93, and other victims… Continued
Breaking Tradition, Inertia Reaps Reputation Rewards for PG&E
September 9th, 2002 by PRNEWSPacific Gas and Electric Co. had three strikes against it in 2001: Deregulation of utilities had forced rates to skyrocket, and its corporate reputation had suffered a blow as a result; the company was filing… Continued
Media Insight: "Self Worth," Worth Magazine
September 9th, 2002 by PRNEWS575 Lexington Ave. New York, NY 10022 212/223-1217 http://www.worth.com When you want to reach decision-makers with truly deep pockets, there are a select few pubs that deliver. Worth is one of them. More than 60… Continued
Media Moves
September 9th, 2002 by PRNEWSNational News: Arlene Levinson, national writer covering higher education, takes a leave of absence from the Associated Press. Steve Giegerich replaces her. Email [email protected] … Andy Fegelman, former associate metro editor for The Chicago Tribune,… Continued
Filtering Tech News
September 9th, 2002 by PRNEWSHigh-tech may be high and dry right now, but there are still media outlets anxious to hear your technology news. “Filter” is a new column on washingtonpost.com that runs every weekday morning. (For more information,… Continued
Raunchy Radio
September 9th, 2002 by PRNEWSHave some sexy news? Playboy’s media empire expands to include radio, as well. Playboy Radio debuted this month on XM Satellite Radio, under essentially the same format as Playboy’s TV program “Night Calls,” which features… Continued