Online discussion lists generate huge followings among healthcare-hungry Web users but providers aren’t tapping into their full potential. Chances are there’s an online mailing list that supports every medical condition or disease a doctor can… Continued
Archive: July 1999
Coming Up in Healthcare PR & Marketing News
July 8th, 1999 by PRNEWSCrisis Communications Refresher Strategies; Childrens Hospitals Get Cutting-edge Video Technology; How to pitch a heavy-hitter federal healthcare agency. Do you know about all the advertising opportunities with this publication? To find out about… Display ads… Continued
Media Moves
July 8th, 1999 by PRNEWSThe information in Media Moves is provided exclusively to HPRMN by MediaMap. MediaMap provides more than 1,200 agencies with detailed and accurate media information. Visit MediaMap at http://www.mediamap.com or call 888/624-1620 for more information. Internal… Continued
Media Insight
July 8th, 1999 by PRNEWSWe’re Talking About Your Health (http://www.healthtalk.net) B-98 FM/KMBZ 980 AM Wichita/Kansas City, Kan. The demand for alternative health experts on radio airwaves provides an exciting opportunity to position your alternative treatments and experts to a… Continued
Marketing Strategies That Reach Men
July 8th, 1999 by PRNEWSAre Healthcare Campaigns Overlooking Them? Women are by far the undisputed healthcare decision-makers for American households. That explains why most campaigns focus on this market. But it begs the question: Are men being overlooked? While… Continued