Archive: December 1998

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Industry News

December 14th, 1998 by

Exclusivity: A Thing of the Past? If you want to prove invaluable to journalists, think "media branding" and help journalists deliver stories tied to specific audience interests and demographics instead of slotting your subject into… Continued

Approaching Market Makers

December 14th, 1998 by

Small Regional Firms Large Regional Firms Local Firms… Arrange Presentation to Equity Trading Head, Head Trader, Others Follow-up Call Mailings of Corporate Information to Trader National Firms… Contact Analyst, Retail Broker, Institutional Salesperson Provide Corporate… Continued

The People Page: New Hires & Promotions

December 14th, 1998 by

New Hires Teresa Delaney joins The Peninsula New York as director of PR; was director of travel and hospitality division at Evins Communications, Ltd., New York. Richard Delevan joins British Telecommunications PLC, New York, as… Continued

Case Study: Community Relations

December 14th, 1998 by

Selz/Seabolt Presents Community Face By Being ‘Streetwise’ When Chicago-based Selz/Seabolt Communications was looking for ways to commemorate its 70th anniversary this year, the PR company balked at the notion of pretentious self-promotion. Instead, it turned… Continued

Calendar

December 14th, 1998 by

December 14 "Annual Gala Holiday Party," Women Executives In Public Relations, Firebird Russian Restaurant, 203/226-9647. December 17 "Holiday Party," National Capital Chapter of the Public Relations Society of America, The Capital Hilton Hotels, Washington, D.C.,… Continued

Media Insight

December 14th, 1998 by

Atlanta Journal-Constitution P.O. Box 4689 Atlanta, GA 30302 Editors at the Atlanta Journal-Constitution certainly don’t have the Southern charm you might expect. As with most daily newspaper journalists, their attitude toward anything with the word… Continued

Your Career: Marketing Yourself for Y2K

December 14th, 1998 by

Refocusing your career doesn’t have to be a stressful process, even when you’re looking for a new job. The key to navigating new opportunities in the PR field is to approach the job-hunt as an… Continued

Add Luster to Your Financial Picture By Attracting Market Makers, Analysts

December 14th, 1998 by

NEW YORK – There is no single element that makes your investor relations communications and strategies palatable to the investment community. But two variables – attracting the attention of both market makers and analysts -… Continued

JobTracker

December 14th, 1998 by

Public Affairs Specialist/$47,006-$61,090 (GS-12) The U.S. Department of Agriculture’s Animal and Plant Health Inspection Service in Riverdale, MD, is recruiting for a public affairs specialist (vacancy#24-52-098, which closes on 12/18/98) at the GS-12 level. The… Continued

Shandwick, IDB Embroiled In Controversy Over Media Tour

December 14th, 1998 by

Irish eyes aren’t smiling over the question of whether the Northern Ireland Industrial Development Board (IDB) will pay Shandwick for a $500,000 Fall media tour in the U.S. and Canada. Media analysis firm CARMA International… Continued