Archive:

You saw this blog post coming, right? As a communicator, you can’t ignore the major “event” that is “The Avengers” and will, if asked, find a newsworthy connection with your own product, company or, in my case, this blog. After all, &…

Was Spirit Airlines on your radar a couple weeks ago? It wasn’t on mine—I don’t think I ever booked a flight with them. Now it’s the airline I’m not supposed to fly. Ever. On April 22, the Tampa Bay Times reported that Spirit …

It’s safe to say that the NFL has never been more popular than it is today. The last three Super Bowls were the most-watched TV shows in U.S. history; regular-season games accounted for 23 of the 25 most-watched telecasts last fall; and team reve…

Was it a coincidence this week that earlier this week Goldman Sachs CEO Lloyd Blankfein gave his first interviews to the media in two years—while in California the SEC was investigating a senior Goldman employee for insider trading? If the Goldman Sa…

If you’ve never sat through a meeting and wondered what would happen if you said ______________ (fill in the blank), then you are truly not reaching your full potential. Surely you can’t always be 100% concentrating on the meeting discussion.  But…

At an industry conference last week, a well-respected communications exec was sharing with me that she is on a “listening campaign” this month and it has been quite fantastic the things she’s learning about her brand, customers and competitors. …

In Washington, D.C., PR News held its CSR Awards luncheon and PR Measurement Conference back-to-back on April 17-18. You can read about the CSR winners and the happenings at the Measurement Conference on our site, but I thought I might provide some com…

Hilary Rosen, a managing director for strategic communications firm SKDKnickerbocker, pundit for CNN and, according to The Nation, a Democratic lobbyist, got a little too enthusiastic in her election year trash talk when she said on CNN on April 11, &#…

At PR News we’re getting ready for the CSR Awards luncheon in Washington, D.C., on Tuesday, April 17, so we’ve been steeped in successful green, sustainability and community outreach campaigns. The work organizations and agencies are doing…

I’ve been thinking of switching wireless carriers lately. It’s not that I’m unhappy with my current carrier—it’s more a matter of consolidating some family bills. As if on cue, a large yellow envelope appeared in the tiny mail…