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What does the announcement of Facebook’s new gender options tell communicators?

Facebook launched ten years ago today. In real time, that’s not long ago at all. In digital time, it’s ancient history. Friendster was the most popular social media network in 2004. Myspace was a year… Continued

As communicators, we like to think of ourselves as good writers, but many of us are just reinforcing bad habits. Learn how to write copy that stands out.

This is the time of year when we focus on what’s next. What creates the most effective communications plans? It takes knowledge, art and teamwork.

Nelson Mandela’s words have inspired millions. Here are some quotes that resonate with PR communicators.

Here’s how to create an informative, well-written, and shareable press release that cuts through the clutter and reaches media and consumers.

The solution McDonald’s crafted to its customer service problem is a great example of effective communications.

As I write this I’m watching a report on MSNBC criticizing the apology issued by 60 Minutes for a report last month about the attack on the embassy in Benghazi. The apology, by correspondent Lara… Continued

I’ve been thinking lately about how media is moving increasingly toward a greater technology dependence. I’ve read about how investment dollars, especially in Silicon Valley, where so much media-related innovation is occurring, steer towards technology… Continued

Amid all the noise surrounding Barneys New York and its alleged racial profiling, and whether the rap mogul Jay-Z should back out of his partnership with the luxury retailer, came this little noticed fact: Only… Continued