What compounds the problem and leads to the worst kind of viral media coverage is company leadership shirking accountability by saying sales dropped due to impatient Starbucks customers.
Using LinkedIn’s Data to Boost Thought Leadership Campaigns Corporate PR teams are underutilizing one of LinkedIn's most valuable tools: its data. Here are three recommendations to help you harness LinkedIn data to make faster and…
Continued
Following are three recommendations to help you harness LinkedIn data to make faster and smarter decisions with greater ROI for your executive eminence programs.
Happy Monday, folks. I’m Kaylee Hultgren, Content Director for PRNEWS. Welcome to another edition of Single Shot. ICYMI, we launched a newsletter last week: Media Relations Weekly. On Thursday mornings, a curated collection of pitch…
Continued
1 Crisis Management PR Roundup: Commencement Crisis, Boy Scouts Rebrand, Media Consumption Habits This week's PR Roundup looks at higher education's current commencement and communication crisis, the rebranding of the Boy Scouts and a new…
Continued
This week's PR Roundup looks at Higher Education's current commencement and communication crisis, the rebranding of the Boy Scouts and a new survey on media consumption habits of Washington, D.C. policy insiders.
Despite the similarities, there’s an ultimate differentiator between PR and motherhood: the lifelong bond between mothers and their children. In PR, we can lose a client or change jobs, but as mothers, we are our children's foundation for life.
PR News Job Board Work toward your next career move! View more than 1,000 jobs in PRNEWS' Job Center. Jobs Listed Director, Global Medical Communications and Content, Internal Medicine Pfizer – New York City, NY…
Continued
There are many lessons that brand sponsors of this year's Summer Olympics should have learned from the previous Games. And just because it's a celebrated global event, brands should not let their guard down in regards to reputation and bad press.
5 Ways to Secure Earned Media for Brands Operating in a Regulated Environment Whether it's in industries such as healthcare, finance or pharmaceuticals, strict regulations can often hinder the ability to raise awareness of products…
Continued