PR Scorecard: Good PR / Bad PR: A High Profile Campaign Round-up

What do the U.S. military, a "Golden Girl" and an Irish rock star-turned-humanitarian have in common? Relatively little, except that all were recently the focus of high

profile PR campaigns. But high profile PR doesn't automatically generate success. Let's focus on a quartet of recent well-publicized activities to determine what success (if

any) was achieved.