This section provides salary information for healthcare PR and marketing agency executives located in large and small cities nationwide. This information is also gleaned from HPRMN's sister publication, PR NEWS' 1998 Salary Survey, and Marshall Consultants' national database.
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Healthcare Public Relations Agency (Salary Ranges by Title, Location and Client Industries) |
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| POSITION | N.Y.C | LA / SF | Lg City | Sm City |
| PRESIDENT/CEO | $247,000 | $225,500 | $220,000 | $132,000 |
| EXEC. VP/ SR. V.P. | $181,500 | $148,500 | $137,500 | $ 99,000 |
| V.P./GROUP DIR. | $110,000 | $106,700 | $104,500 | $ 85,800 |
| ACCT. SUPERV./ ACCT. MGR. | $88,000 | $79,400 | $73,000 | $61,600 |
| SR. ACCOUNT EXEC. | $61,600 | $55,000 | $55,000 | $47,300 |
| ACCOUNT EXEC. | $50,600 | $39,600 | $38,500 | $31,900 |
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Healthcare Advertising Agency Executives (Salary Ranges by Title, Location and Client Industries) |
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| POSITION | N.Y.C | LA / SF | Lg City | Sm City |
| PRESIDENT/CEO | $319,200 | $308,000 | $274,400 | $145,600 |
| EVP-CREATIVE DIR. | $190,400 | $168,000 | $162,400 | $117,600 |
| V.P.-MEDIA DIRECTOR | $140,000 | $123,200 | $112,000 | $86,240 |
| CHIEF COPYWRITER | $140,000 | $117,600 | $112,000 | $84,000 |
| V.P.- ART DIRECTOR | $128,800 | $117,600 | $106,400 | $75,040 |
| (SR) ACCOUNT EXEC. | $170,240 | $145,600 | $134,400 | $89,600 |
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Key: Large companies: sales above $2 billion Large city: more than 1 million population Mid-size companies: sales between $400 million and $2 billion Small city: less than 1 million Small companies: sales less than $400 million |
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