Legal PR Awards Winner/Outstanding Media Exposure: Bingham McCutchen: How PR Boosted Case of Two Law Firms That Merged

When the rapidly growing Boston law firm Bingham McCutchen
merged with Southern California's corporate/private equity boutique
Riordan & McKinzie in 2003, Hank Shafran director of
communications at Bingham McCutchen, was charged with publicizing
the merger in both the business and legal press.