Industry News

On the Radar Screen

Southwest Heads List of 'Best Cos. to Work For'

If you're in PR, this is the kind of media attention you dream of: recognition that comes without the painstaking effort of getting journalists to see your story the way you see it or the way you pitch it. That said, Dallas-based Southwest Airlines will probably be doing its fair share of lovin' the press given that it has been named by Fortune magazine the "No. 1 (out of 100) Best Company to Work For in America."