Do Your Homework with Kids: Get in the Trenches

How do you know you may have a winner in the ever-fickle, hit-or-miss, trend-obsessed teen demographic? Well, you never do, but if after four years of research, scores of focus
groups, polls, and online surveys you can seriously say no one in your target audience thought yours was a bad idea, then you may want to call in a few venture capitalists.