PR Insiders

PR Insider: Newspapers and Editorial Boards Still Have Impact

November 24th, 2014 by

Even in today’s digital age and with social media on everyone’s minds, there are still tried and true uses for print media.

PR Insider: King Tipping

November 13th, 2014 by

Crisis can happen at any moment. You must have the ability to see everything so you can still make well-informed decisions.

PR Insider: Best Practices for Customer Support via Social Media

November 10th, 2014 by

Below are a few reasons you should establish customer support on social media, and a few best practices for doing it – plus a few big blunders to avoid.

PR Insider: How to fully embrace mobile

November 6th, 2014 by

As marketers struggle to define mobile objectives and manage their mobile presence, mobile is changing your customer’s behavior and expectations.

PR Insider: Using Content to Stay in Front of Your Audience

November 4th, 2014 by

How do you stay in front of your customers, so they choose you instead of the competition, yet not be so pushy as to drive them away? It’s a fine balance, and content marketing can help maintain it.

PR Insider: TV Is Still Important in Your PR Plan

November 3rd, 2014 by

Everybody is on social media these days. But that does not mean you should not seek out TV interviews or turn them down if they come your way.

Eric Waters

PR Insider: Top 7 Myths in Public Relations

October 30th, 2014 by

The world of PR is a multifaceted and complex industry, and there are a number of myths out there about what PR professionals do not do.

PR Insider: Planning a Home Run PR Campaign for Wild Card Clients

October 27th, 2014 by

A PR team should expect that change is inevitable, and they should be flexible enough to adapt their original plan. Here are some tips on how to adapt with the client.

PR Insider: 5 Tips for Giving a Great Interview

October 20th, 2014 by

There is no way to guarantee an interview will go completely according to plan, but here are five tips that can help make the interview successful.

William Mills Increases Awareness with Content Distribution

October 15th, 2014 by

Many of today’s communication firms are moving to include content creation and marketing because they realize content distribution is driving results.