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3 Lessons on How a Broadcast Never Tells the Whole Story

When Matt Lauer interviewed Salmon Rushdie on the Today Show, it illuminated three lessons that must be remembered when working with broadcast outlets. | MORE »

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5 Rewards (and Realities) of Running a Small PR Agency

Small agencies can enjoy flexibility and a different type of talent cultivation compared to their large counterparts. They also require fearlessness and tenacity. | MORE »

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Consumer Tech PR: 5 Ways to Engage Humans When Writing About Machines

The key to writing a great tech press release is explaining the benefits of a piece of hardware or software. | MORE »

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Is Your Organization Sitting On a Data Goldmine?

Social media platforms, if used effectively, can allow huge insight into market behavior, and not just for consumer brands. | MORE »

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Is Your Organization Sitting On a Data Goldmine?

Social media platforms, if used effectively, can allow huge insight into market behavior, and not just for consumer brands. | MORE »

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8 Tips for Cooking up a Hot Company Boilerplate 

Can you describe what your company does or offers in the time it takes to go from the ground floor to the fifth floor in an elevator? | MORE »

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8 Tips for Cooking up a Hot Company Boilerplate 

Can you describe what your company does or offers in the time it takes to go from the ground floor to the fifth floor in an elevator? | MORE »

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Plan Before You Post: 5 Steps to Launching a Social Media Campaign

When handling the social media for a client or your company, these five steps will ensure a seemless strategy. | MORE »

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Plan Before You Post: 5 Steps to Launching a Social Media Campaign

When handling the social media for a client or your company, these five steps will ensure a seemless strategy. | MORE »

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New PR Strategy May Earn the NFL an MVP(R) Award

WebiMax founder and chief executive Kenneth Wisnefski discusses how the NFL should manage its replacement referee situation in order to preserve its reputation and image. | MORE »

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