Pacific Northwest Laboratory comms-IT org chart (click link to view)
Internal Communication
How to Ensure Your PR Team Is Engaged, Motivated and Appreciated
June 13th, 2016 by Wendy LundIn most cases employees are, and will always be, a brand’s greatest asset. They drive in-house and agency success. Engaging them should be the highest priority. It’s the CEO’s responsibility to help achieve a singular, straightforward vision that propels the business and energizes employees to be best in class, renowned for unrivaled talent, forward-thinking capabilities and unrelenting client service. Achieving a vision like this requires building an incredible company spirit where every employee feels that “we are in this together” and maintaining an exceptional culture that embraces doing something different for clients, colleagues and the community. Central to the creation of this shared passion for success is a dedicated plan for actively engaging and motivating employees.
Recruitment and Retention: 6 Tips for Building Great Employee Teams
May 30th, 2016 by Bob PearsonThe best sports organizations in the world are continually obsessed with recruiting the right team members. Building a team that will have the right chemistry to win and then retaining those administrators, players and coaches after they have achieved some level of success are perhaps the twin holy grails of sport.
Look Around You: What Don’t You See?
May 23rd, 2016 by Diane SchwartzWhen you look closely at the things and people you’re surrounded by every day at work, do you get the sense that maybe you need to call shenanigans? Are all the portraits hanging in the company lobby of male leaders? Do your team members look and think an awful lot like you? When reviewing a candidate’s resume, do you make assumptions based on the person’s name or address?
Look Around You: What Don’t You See?
May 23rd, 2016 by Diane SchwartzPortraits in the hallway. Your team. Resumes. The About Us page on your website. When you look closely at the things and people you’re surrounded by every day at work, do you get the sense… Continued
5 Tips to Help You Make the C-Suite More Relatable to Employees
May 23rd, 2016 by Anne May NavarreteOpen communication between leadership and employees is integral to building employee trust, morale and engagement. Dry business language and performance metrics through company emails barely scratch the surface of who a leader actually is. More important, they do very little to make a company’s leaders relatable and connected to employees.
5 Tips for Building Better Teams by Breaking Down Silos
May 18th, 2016 by Mark RenfreeIt’s increasingly becoming a reality in the communications world that once sequestered departments are now finding themselves working closely with colleagues they seldom encountered previously. For many, the breaking down of institutional borders between an organization’s various departments is a welcome trend. Even if a tumbling of silos has been a long time coming, the question of how to get all these different people with specialized functions working together efficiently isn’t any easier to answer.
#LegoGate Reveals Deeper Issues Than Internal Comms
April 29th, 2016 by Mark RenfreeIn an April 27 interview with the Wall Street Journal, the Lego Group essentially blamed low-level employees for a crisis involving an artist’s request for a bulk order of its plastic blocks. Even if all this was the result of a misunderstanding by a customer service employee, is it good PR to focus on employee mistakes in the Wall Street Journal?
2 Ways Chobani Just Changed the Employee Relations Game
April 27th, 2016 by Mark RenfreeChobani founder and CEO Hamdi Ulukaya set a new standard for employee relations on April 26 when he gave the company’s more than 2,000 full-time employees an ownership stake in the massively popular yogurt brand. “I’ve built something I never thought would be such a success, but I cannot think of Chobani being built without all these people,” Ulukaya told the New York Times. “Now they’ll be working to build the company even more and building their future at the same time.”
Brands Carefully Support National Equal Pay Day
April 12th, 2016 by Seth ArensteinTwitter was abuzz on National Equal Pay Day. Top tweeters seemed to be politicians, political organizations, media brands and unions. A few brands touted their gender-neutral compensation bona fides today on social. On the other hand, many brands seemed to approach the day cautiously, preferring to remain silent on social rather than wade in on what could be seen as a controversial topic.