Digital PR


avatar

Do’s and Don’ts for Engaging with Media on Twitter

To capitalize on a new video embed Twitter just rolled out, PR pros first need to know their way around the microblogging service.

 | MORE »

Leave a comment

avatar

PR Insider: What Communicators Need to Know About Google+ Changes

Recent changes to Google+ focus on the most successful elements of its network, to develop and evolve them further, streamlining the product and increasing overall impact.

 | MORE »

Tags: , | Leave a comment

avatar

PR Pros Need to Reevaluate Pinterest and Snapchat

With additional funding Snapchat and Pinterest likely will grow their services, land more market share and expand globally.

 | MORE »

1 Comment

avatar

How to Generate Interest From Gen Y

Brands must target Millennials where they live and get their news and align with their influencers. They also must tread lightly, however.

 | MORE »

Leave a comment

avatar

Time for a Closer Look at Your Content

When brands slice and dice their information into snackable and visual content they boost the odds that consumers will pay closer attention to the message. The challenge is when to distribute the content.

 | MORE »

Leave a comment

avatar

4 Twitter Mistakes That Can Cost You Followers

There is no shortage of advice from social media experts on how to build your Twitter following. But how do you keep the people that you do have?

 | MORE »

Tags: , | Leave a comment

avatar

3 Ways the FCC Net Neutrality Regulations Will Impact PR

The FCC appears ready to approve new net neutrality regulations today. With so much of the work of the communications industry now taking place online, let’s take a look at how the new regulations could impact PR.

 | MORE »

1 Comment

avatar

3 Tips for Making Your Instagram Page Stand Out

If a picture is a worth a thousand words then your Instagram account can be worth a good deal more, in terms of growing your audience and giving your products and/or services some sales lift.

 | MORE »

Leave a comment

avatar

Curtain Rising for PR to Produce Bolder Events

Despite the digital onslaught and consumers being surgically attached to their smartphones—and seldom looking up from said devices—live events and conferences increasingly are becoming key marketing components for brands and organizations.

 | MORE »

1 Comment

avatar

Oscars 2015: 3 Ways Brands Will Use the Academy Awards to Communicate

As the Academy of Motion Picture Arts and Sciences gets set to celebrate Hollywood’s best on Sunday night, brands and organizations of all stripes are looking for ways to get in on the action. Let’s take a look at some of the major ways brands are trying to share the Oscar spotlight.

 | MORE »

Leave a comment