Making your Web site mobile-ready does not mean it’s ready for tablets as well as phones. Here’s the skinny on site readiness for the iPad.
Digital & Technology
Data Point: The Top Corporate Citizens And Their Presence on Facebook
October 17th, 2011 by PRNEWSPR News follows just how much the public "likes" the top 50 companies in CSR on Facebook.
Data Point: The Top Corporate Citizens And Their Presence on Facebook
October 17th, 2011 by PRNEWSPR News follows just how much the public "likes" the top 50 companies in CSR on Facebook.
Charting the Industry: Digital Execs Stuck on Stale Social Metrics
October 17th, 2011 by PRNEWSSenior digital execs across the globe are using ineffective social media metrics such as "page views" to show social returns.
Charting the Industry: Digital Execs Stuck on Stale Social Metrics
October 17th, 2011 by PRNEWSSenior digital execs across the globe are using ineffective social media metrics such as "page views" to show social returns.
CaseStudy: Mobile Optimization and Content Packaging Elevate Raytheon’s Digital Presence at the Paris Air Show
October 17th, 2011 by PRNEWSLooking to differentiate its aerospace offerings from competitors at the Paris Air Show, Raytheon’s communicators turned to brand journalism and technical innovation.
SEC’s Demands for More Transparency in Reporting Cyber Hacks Hold Hidden Message for PR Pros
October 14th, 2011 by PRNEWSThe SEC’s new guidelines for public companies that report cyber hacks only serve to emphasize the importance of having a crisis plan that deals specifically with this new wave of criminal activity.
PR Monitoring Tools, Monitored
October 12th, 2011 by Martin JonesMarch Communications co-founder Martin Jones discusses the value—and sometimes, the lack thereof—in mining data to meet business and communication goals.
PR Monitoring Tools, Monitored
October 12th, 2011 by Martin JonesMarch Communications co-founder Martin Jones discusses the value—and sometimes, the lack thereof—in mining data to meet business and communication goals.
Case Study: Two-Scooped Media Effort and Co-Pitch Partnership Produce Sweet Tax Day Returns for Ice Creamery
October 10th, 2011 by PRNEWSOgilvy Worldwide PR and MaggieMoo’s Ice Cream and Treatery teamed up with a national personal finance publication to pitch a larger story of Tax Day giveaways.