PR News asked members of its online community if everyone on their communications team is expected to engage in social media.
Digital & Technology
PR News Poll: All Hands on Deck for Social Media
February 2nd, 2012 by Bill MiltenbergPR News asked members of its online community if everyone on their communications team is expected to engage in social media.
Facebook’s Message to Investors: Look to the Stars
February 2nd, 2012 by Sahil PatelMark Zuckerberg is telling potential investors to focus on the distant future and think beyond Facebook’s initial valuation—just in case it’s a slight disappointment.
As Google+ Grows, Early Adopters Reveal Brand-Page Best Practices
February 1st, 2012 by PRNEWSThe new year brings a sense of optimism to PR professionals, as budgets are set, programs are under way and that new iPad is now full of great apps. But this new year also brings… Continued
5 Tips for a Successful Social Media Crisis Response
February 1st, 2012 by PRNEWSProper crisis communications now requires monitoring and responding across social media channels. Salesforce Radian6’s David B. Thomas provides five ways to organize a social crisis strategy.
How to Determine Which Social Comments to Respond to in a Crisis
January 31st, 2012 by Caroline KimNot every tweet or comment requires a response during a crisis—here’s a formula to help guide your social response strategy.
Google+ Hangouts Gets Presidential Seal of Approval
January 31st, 2012 by Scott Van CampPresident Obama’s appearance on Google+ may have had promotional elements to it, but it was effective at putting the Hangouts feature on the map.
Tip Sheet: 10 Ways to Solidify PR’s Role in Social Strategy
January 30th, 2012 by Mike HollywoodFor the PR executive, it’s not all about smart social media tactics—it’s also about becoming a strategic leader in social media within your organization.
Tip Sheet: 10 Ways to Solidify PR’s Role in Social Strategy
January 30th, 2012 by Mike HollywoodFor the PR executive, it’s not all about smart social media tactics—it’s also about becoming a strategic leader in social media within your organization.
B2B Communications: Use Integrated Approach to Engage Industry Analysts and Manage Reputation
January 30th, 2012 by Mary BuhayB2B PR pros discuss the changing face of analyst relations and the new techniques being used to reach these important targets.