Corporate Responsibility

2009 PR News CSR Awards, Honorable Mentions: Annual Report

February 26th, 2009 by

AAIA 2008 A Year of Connection The Automotive Aftermarket Industry Association is a not-for-profit trade association based in the Washington, D.C.-area that is comprised of more than 24,000 member companies. Their most recent annual report… Continued

2009 PR News CSR Award: Nonprofit/Corporate Partnership

February 26th, 2009 by

The Dave Thomas Foundation for Adoption and Wendy’s for Wendy’s Wonderful Kids Wendy’s/Dave Thomas Foundation for Adoption actively promote foster care adoption, and to focus the effort, the two organizations partnered to develop the Wendy’s… Continued

2009 PR News CSR Awards, Honorable Mentions: Media Relations

February 26th, 2009 by

Linhart Public Relations ­ Soles United Few companies should have the problem of selling their product becoming too popular, but Colorado-based footwear manufacturer Crocs, Inc., recognized that its product was selling at such a high… Continued

2009 PR News CSR Award: Human Rights Communications

February 26th, 2009 by

PricewaterhouseCoopers for Responsible Leadership As the company’s 10th anniversary drew near, PricewaterhouseCoopers executives decided that giving back to global communities would be the best way to celebrate the milestone. Thus, the team launched the Responsible… Continued

It is Easy Being Green

February 24th, 2009 by

It’s not easy being green, says Kermit the Frog. We hear you; you’re running a hotel and have enough on your plate. Being green just seems like a lot of hard work for nothing. Actually,… Continued

How to Sell Green and Increase Sales

February 23rd, 2009 by

Are you looking at the world around you and discovering ways to increase your sales? If not, why not? You are surrounded by opportunities all day everyday if you’ll just open your eyes and ears… Continued

Environmental Messaging Largely Immune to Consumer Distrust

February 18th, 2009 by

Consumers are still interested in buying green despite the bad economy, says new study.

Rethinking CSR

February 17th, 2009 by

The recent upswing in corporate social responsibility has been a mixed blessing for both practitioners and policy makers.

New Study: Executives Seek New Business Opportunities in a Carbon Constrained Economy

February 17th, 2009 by

As companies around the world prepare for a carbon-constrained economy, business leaders are increasingly employing Green IT strategies in efforts to cut carbon emissions.

Climbing Toward Sustainability at Interface by 2020

February 11th, 2009 by

Going green is a hot business trend, but it has not always been that way. When green business leaders Ray Anderson and Jim Hartzfeld started to transform the floor covering company Interface to be environmentally… Continued