Stories by Steve Goldstein

Nasdaq Muddies Facebook’s IPO

May 18th, 2012 by

Execution of buy and sell orders for Facebook shares were delayed, as technical glitches put unwelcome focus on Nasdaq itself.

Nasdaq Muddies Facebook’s IPO

May 18th, 2012 by

Execution of buy and sell orders for Facebook shares were delayed, as technical glitches put unwelcome focus on Nasdaq itself.

The Dangerous Influence of Teflon Brands

May 17th, 2012 by

Are some brands made out of Teflon? Are they so beloved that they are beyond the reach of reputation-bruising crises and bad behavior by top executives? Apple’s supply chain in China was exposed by the New York Times, but did that put a dent in i…

Google Makes Bid to Be a Destination Instead of a Highway

May 16th, 2012 by

Knowledge Graph has made Google’s search engine smarter, and perhaps will send brands back to the drawing board with their optimization strategies.

Google Makes Bid to Be a Destination Instead of a Highway

May 16th, 2012 by

Knowledge Graph has made Google’s search engine smarter, and perhaps will send brands back to the drawing board with their optimization strategies.

Watch the Padding

May 10th, 2012 by

In a recent piece for PR News, PR Insider columnist Andrew Hindes offers tips on how to write a good, and truthful, professional bio. Andrew, who heads The In-House Writer, a PR and marketing copywriting firm, has become our resident expert on writing …

Romney’s Non-Apology About ‘High Jinks’ Does Him No Favors

May 10th, 2012 by

A Washington Post report about Mitt Romney’s prep school years forces his campaign into crisis management mode.

Romney’s Non-Apology About ‘High Jinks’ Does Him No Favors

May 10th, 2012 by

A Washington Post report about Mitt Romney’s prep school years forces his campaign into crisis management mode.

Fifty Shades Author’s Mother’s Day Gift: A Banning in Florida

May 8th, 2012 by

Not that E.L. James and publisher Vintage needed any help moving copies of Fifty Shades of Grey, but the banning of the book by the Brevard County library is just the PR campaign they needed on the cusp of Mother’s Day.

Fifty Shades Author’s Mother’s Day Gift: A Banning in Florida

May 8th, 2012 by

Not that E.L. James and publisher Vintage needed any help moving copies of Fifty Shades of Grey, but the banning of the book by the Brevard County library is just the PR campaign they needed on the cusp of Mother’s Day.