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Of the PR pros who responded to a PR News survey this month, only 34% said they know what the Barcelona Principles are.
Useful, concise content that can have an impact on corporate efficiency and profits is valued by search engines, whether it’s in the form of a press release or news article.
Measurement Hall of Famer Katie Paine will expand on these data points at PR News’ Nov. 18 Measurement Conference in Chicago.
PR News Measurement Hall of Famers Linda Rutherford, Mark Weiner, Allyson Hugley and Pauline Draper-Watts share tweetable tips that can serve as a foundation for a successful measurement strategy.
We asked the PR News community on Twitter to name their favorite thing to do on a rainy day when they’re not working. Here are some tantalizing suggestions, if you’re looking for easygoing inspiration.