|Platinum PR Awards Winners
|Social Media Icon Awards Winners|
|CSR & Nonprofit PR Awards Winners
A few companies have found unique ways to forgo the Black Friday madness. Some even left Black Friday behind altogether.
By partnering with high-profile subjects and initiating fun and interesting real-world efforts, AARP and Coburn Communications were able to secure more than 500 total media placements, which resulted in nearly 2.5 billion media impressions through the course of the campaign.
In a time when CEOs and other high-level executives have become the public face of an organization, communicators can learn much from both the brevity and gravity of Lincoln’s address.
In order to have an illuminative PR measurement plan it has to be thought about early and often.
An infographic of presidential campaign slogans yields little correlation between a good slogan and a successful presidency.
Even savvy nonprofits like the Boys & Girls Club of Harlem can struggle to break through the noise. But never fear, that’s where an agency partner comes in.