Author Archives: jgelberg

Can Positive PR Save the Susan G. Komen Foundation?

October is breast Cancer Awareness Month, and all eyes will be on the Susan G. Komen Foundation to see if they can get back to the business of raising money for breast cancer research and out of the business of digging itself out of a massive public re… | MORE »

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Five Tweets to Keep in Your Rotation

Of course you are going to use your Twitter accounts to directly promote your business. Use these tweets to balance out your messaging and keep your followers coming back for more. | MORE »

Posted in Free Content, Water Cooler | 3 Comments

Five Tweets to Keep in Your Rotation

Of course you are going to use your Twitter accounts to directly promote your business. Use these tweets to balance out your messaging and keep your followers coming back for more. | MORE »

Posted in Water Cooler | Comments Off

Marlins Hit PR Homer While the Cubs Drop the Ball

The Miami Marlins signed hard-luck player Adam Greenberg to a one-day contract, granting Greenberg his wish and earning much-needed good will in the process. | MORE »

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Marlins Hit PR Homer While the Cubs Drop the Ball

The Miami Marlins signed hard-luck player Adam Greenberg to a one-day contract, granting Greenberg his wish and earning much-needed good will in the process. | MORE »

Posted in Featured, Free Content | 1 Comment

Lessons from the Olympics-The Numbers Speak For Themselves

While athletes from around the world were putting their skills to the test in London this summer, the research teams assembled by NBC made an Olympian effort of their own. Leading up to the Games, NBC’s research teams created a survey that would poll… | MORE »

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8 Steps to a Killer PR Resume

You’re looking for a job in PR. If you can’t pitch yourself with a great resume, you’re looking for a job in the wrong field. | MORE »

Posted in Digital PR, Featured, Free Content, Water Cooler | 2 Comments

8 Steps to a Killer PR Resume

You’re looking for a job in PR. If you can’t pitch yourself with a great resume, you’re looking for a job in the wrong field. | MORE »

Posted in Digital PR, Featured, Water Cooler | Comments Off

Is Victoria’s Secret Showing an Ugly Side?

A new lingerie line from Victoria’s Secret— and the messaging surrounding it—incurred the wrath of the blogosphere. | MORE »

Posted in Water Cooler | Comments Off

Is Victoria’s Secret Showing an Ugly Side?

A new lingerie line from Victoria’s Secret— and the messaging surrounding it—incurred the wrath of the blogosphere. | MORE »

Posted in Free Content, Water Cooler | Comments Off