Stories by jgelberg

As an incumbent, President Obama is delivering a very different message than the one he delivered as a candidate in 2008. Will this re-branding pay off?

As an incumbent, President Obama is delivering a very different message than the one he delivered as a candidate in 2008. Will this re-branding pay off?

Every small business can get its name in front of a large audience by creating quality content that "speaks" to the needs of their target audience.

While there are few endorsers as influential as Bill Clinton, brands can use social media to find powerful endorsers and win them over.

While there are few endorsers as influential as Bill Clinton, brands can use social media to find powerful endorsers and win them over.

Prince Harry has turned around a PR disaster by employing some of the most powerful weapons in the crisis management arsenal.

Prince Harry has turned around a PR disaster by employing some of the most powerful weapons in the crisis management arsenal.

Clint Eastwood’s performance at the GOP convention took the spotlight off the real star of the show.

Clint Eastwood’s performance at the GOP convention took the spotlight off the real star of the show.