Archive: July 2012

In advance of PR News’ Aug. 9 Big 3 Conference in San Francisco, American Heart Association’s Krisleigh Hoermann shares tips on proving the value of social media efforts.

In advance of PR News’ Aug. 9 Big 3 Conference in San Francisco, American Heart Association’s Krisleigh Hoermann shares tips on proving the value of social media efforts.

A boom in digital journalism has heralded a return to the traditional practice of seeking trusted, influential sources for stories.

A boom in digital journalism has heralded a return to the traditional practice of seeking trusted, influential sources for stories.

Whole Foods Market’s Michael Bepko and Better Homes and Gardens‘ Kaelin Zawilinski share some can’t-miss Pinterest advice for brands.

Whole Foods Market’s Michael Bepko and Better Homes and Gardens‘ Kaelin Zawilinski share some can’t-miss Pinterest advice for brands.

Interesting, wasn’t it, that news of the TomKat divorce hit on a Friday? Maybe not: There are two often used sayings that fit nicely into this celebrity “shocker” news: Any publicity is good publicity. And: Release bad news on a Friday afternoon….

The car manufacturer can’t seem to escape its floor mat woes as federal regulators have forced the recall of 154,000 SVUs.

The car manufacturer can’t seem to escape its floor mat woes as federal regulators have forced the recall of 154,000 SVUs.

The nation’s PR agencies increased their hourly rates slightly in 2011, based on responses from 105 agencies.