Archive: October 2011

While Canada was tops on the latest public perception ranking of countries around the world, the U.S. ranked 23, between Brazil and Argentina.

Here’s a three-step process to translating messages to your spokesperson’s’ preferred style of communicating—which results in more powerful media interviews.

Here’s a three-step process to translating messages to your spokesperson’s’ preferred style of communicating—which results in more powerful media interviews.

Public relations organizations can kick-start business and innovation by putting principles of entrepreneurship into practice.

Public relations organizations can kick-start business and innovation by putting principles of entrepreneurship into practice.

The song “Blame Canada” from the South Park guys notwithstanding, Canucks took the top spot on the Reputation Institute’s 2011 Country RepTrak, which measures the public perceptions of 50 countries around the world. The Institute… Continued

The song “Blame Canada” from the South Park guys notwithstanding, Canucks took the top spot on the Reputation Institute’s 2011 Country RepTrak, which measures the public perceptions of 50 countries around the world. The Institute… Continued

Rumors have the potential to ruin an organization from both financial and reputational standpoints. PR crisis experts weigh in on strategies to squelch rumors.

Rumors have the potential to ruin an organization from both financial and reputational standpoints. PR crisis experts weigh in on strategies to squelch rumors.

As more people access the Web for local news and information, it’s imperative for some organizations to put local SEO into play.