Archive: July 2000

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Reaching New Heights

July 3rd, 2000 by

Three agencies have been selected as new partners by the board of Pinnacle Worldwide, an international corporation of independently owned PR agencies. New York-based PT&Co., Athens-based Connective Communication, and Rotterdam’s BIJL Partners in Public Relations… Continued

Name it Now

July 3rd, 2000 by

A survey of the 100 largest international M&As over the past 10 years finds that only 24% of companies failed to divulge their new name or brand identity during the initial merger announcement. The research,… Continued

The PR Marriage Guide

July 3rd, 2000 by

Florida recently imposed a law requiring couples to receive counseling before they could get married, the latest state’s effort to try to cut back on the 50% divorce rate across the U. S. In the… Continued

Korbel Marcom Blitz is Toast of 40 Towns

July 3rd, 2000 by

1999 Platinum PR Honorable Mention The Case (of Bubbly) Staffers at Korbel Champagne Cellars knew the 2000 New Year’s Eve celebration would constitute the richest PR opportunity they’d see in their lifetimes. In 1995, they… Continued

Communicating on the Front-Lines: Skip the Battle Plans and Strive for

July 3rd, 2000 by

Peace VANCOUVER, B.C. – The most valuable internal communications tool a company has available is its front-line managers. Their ability to share the company’s mission, strategy and action plans with employees can directly benefit corporate… Continued