Archive: August 1999

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Media Moves

August 19th, 1999 by

The information in Media Moves is provided exclusively to HPRMN by MediaMap. MediaMap provides more than 1,200 agencies with detailed and accurate media information. Visit MediaMap at http://www.mediamap.com or call 888/624-1620 for more information. Arrivals… Continued

Media Insight

August 19th, 1999 by

Frontiers of Medicine (PBS Television Program) 1501 Lee Highway, #1201 Arlington, VA 22209 The time has never been better for showcasing new medical discoveries and technologies as more and more Americans are fascinated with learning… Continued

Mark Your Calendar

August 19th, 1999 by

August 30-September 1 Modern Healthcare’s Integrated Health-care 2000 conference. Aspen, Colo. 909/336-1586. www.integrated2000.com. September 22-23 IQPC’s Restructuring Internal Communication to Drive Radical Change conference. San Diego. 800/882-8684. www.iqpc.com. September 23-25 Association of Reproductive Health Professionals’… Continued

Web Site Lists Health Plans That Make the Grade

August 19th, 1999 by

Does your hospital measure up? A new Web site claims it can help consumers answer this question by providing comparative quality assessments of hospitals, health plans and doctors. HealthGrades.com (http://www.health-grades.com) rates the performance of providers… Continued

Nonprofit ROI Tips

August 19th, 1999 by

Nonprofit hospitals are increasingly asked to prove their worth to the community. If you are involved in nonprofit strategic planning initiatives, it’s important to establish a charitable dividend policy, says Hamilton HMC, a healthcare management… Continued

Contest Promotion Expected To Boost Blood Donations

August 19th, 1999 by

To encourage Chicagoans to continue to give blood during the summer, LifeSource Blood Services launched a Florida Fun Getaway Promotion. Between Aug.1 and Sept. 6, anyone who gives blood at any of LifeSource’s 22 donor… Continued

Condom Campaigns Use Savvy Grassroots Strategies

August 19th, 1999 by

To keep safe sex messages top-of-mind this summer, two campaigns are using savvy grassroots strategies to reach target audiences. The DC Administration for HIV/AIDS is offering African-American women a fashionable and free way to carry… Continued

Media Needs Better Clarification of Controversial Medical Research

August 19th, 1999 by

When controversial medical studies are released, research organizations need to do a better job of clarifying the results with the media. Two recent media crises involving the New England Journal of Medicine (NEJM) and the… Continued

Intranets & Employee Relations: The Perfect Combination

August 16th, 1999 by

In days of old most employees learned company information via the water cooler. Of course, rumors abounded, skewing one’s understanding on how many vacation days they’ve accumulated, and if the cute red head in accounting… Continued

Case Study: Media Relations

August 16th, 1999 by

How A Full-Baked Idea Turned Into Sweet Success Good media relations can build a village. of gingerbread houses, that is. What started out as a humble quest to relieve a worker from overtime turned into… Continued