Trends

Best Looking, Most Likely to Succeed...Tis the season for signing yearbooks, and the magazine industry has issued its picks for the most popular players in its ranks.
Winners of the 2000 National Magazine Awards (sponsored by the American Society of Magazine Editors) include:

  • General Excellence: National Geographic, The New Yorker, Saveur, Nest
  • Personal Service: PC Computing
  • Special Interest: I.D. Magazine
  • Reporting: Vanity Fair
  • Feature Writing: Sports Illustrated
  • Profiles: Sports Illustrated
  • Public Interest: The New Yorker
  • Design: Fast Company
  • Excellence in New Media: BusinessWeek Online

(ASME, 212/872-3737, http://www.magazine.org)