Blue Horse, Milwaukee, is the new marcom agency of record for St. Francis Bank F.S.B., Milwaukee.
Brandon Advertising, Myrtle Beach, S.C., to handle PR for Alligator Adventure, a nature park for reptiles and amphibians in North Myrtle Beach.
Buck & Pulleyn, Inc., Rochester, N.Y., to handle PR campaign in the Northeast/New England area for new drawstring tea bag for Tetley USA Inc., Shelton, Conn.
Carter Ryley Thomas, Richmond, Va., to handle PR for Pamplin Historical Park's new National Museum of the Civil War Soldier in Petersburg, Va.
Cerrell Associates Inc., Los Angeles, is retained by: the American Institute for Public Safety, Los Angeles; California's High Speed Rail Authority; CENCO, Inc., an oil refinery co.; Livingstone's retail store of Beverly Hills; Panda Management Company; Questar; Skytrails Aviation, an owner/renter of aircraft hangars; and Super Shuttle.
Communications 21, Atlanta, to handle grand opening celebration for Kroger Food Stores, Snellville, Ga.
Cramer-Krasselt, Chicago, to handle consumer and professional PR and promotions for Transitions Optical, Inc., Pinellas Park, Fla., retailers of plastic photochromic lenses. The account was formerly handled by Creamer Dickson Basford, New York.
Domus, Inc., Philadelphia, is the agency of record for ARAMARK's School Support Services division, Philadelphia, serving 300 school districts.
Hadeler White PR, Dallas, is the agency of record for American Fastsigns, Inc., Carrolton, Texas, a franchiser of custom sign and graphic stores.
Hickman + Associates, Indianapolis, to manage the wet weather public education program for The City of Indianapolis, to educate public on river and stream water quality issues.
Hill and Knowlton, Inc., New York, to provide PR counsel to Bandai America, Inc., a Cypress, Calif.-based toy licensee.
Innis Maggiore Group, Canton, Ohio, to handle PR for Camelot Music Holdings, Inc., North Canton, Ohio.
InProCom Ltd., London, to manage media relations and press office functions for Pamela Stevens UK Ltd., an independently owned group of beauty clinics in the UK.
Reeves Agency, Baltimore, will provide marketing for Marlo Industries, Inc., Baltimore, a manufacturer and distributor of industrial cleaning products.
Rein Nomm & Associates, Inc., Plymouth, Mich., to provide IR for Clark Engineers MW, Inc., Peoria, Ill.
Results Media Group, Phoenix, to handle national broadcast media campaign for ICON Health & Fitness, Inc.
Richard French & Associates, Raleigh, N.C., to handle media relations for The Professional Bull Riders Tour, Colorado Springs.
Stoorza, Ziegaus, & Metzger, Inc., San Diego, to conduct market research and PR for Symmetry Postural Therapy, a start-up therapeutic exercise facility in Del Mar.
Strat@comm, Washington, D.C., to handle educational campaign for The Aluminum Association, Washington, D.C., for policy makers media.
The Headline Group, Atlanta, to handle PR for: P.F. Chang's China Bistro, Atlanta; General Cinema Theatres, Marietta, Ga.; and Aircond, Inc., Atlanta, a provider of energy and indoor environment systems to commercial, industrial and institutional southeast clients.
Trombone Associates, New York, to handle PR for Carambola Beach Resort, U.S. Virgin Islands.
Collaborative Communications, Inc., Cambridge, Mass., adds new clients: InSight Telecommunications LLC., Conn., outsourcing services in the broadcast industry; LeoLogic, Andover, Mass., provides software tools verifying raw data and transforming it; and MasterWorks, Wakefield, Mass., technology solutions for customer prospects.
DeLaunay/Phillips, Seattle, to handle new media campaign for Absolute Software; announcing minority equity investments made by Intel Corporation, EnCompass Ventures and CIBC Capital Ventures/Oppenheimer, Vancouver, B.C.
Drasnin Communications, Del Mar, Calif., to handle local corporate identity campaign positioning for Vortex Technologies, San Diego.
KCSA Worldwide, New York, becomes PR agency for Cognet Corp., Valhalla, N.Y., a software company for enterprise network management solutions.
Ogilvy Public Relations Worldwide, New York, will handle PR for Alydaar Software Corp., Charlotte, N.C., a software re-engineering company.
Tattar Cutler-LF&B, Horsham, Pa., retained by Reed Technology and Information Services, Horsham, Pa., a provider of information technology solutions.
The Ardell Group, Del Mar, Calif., is agency of record for Wavetek Wandel and Goltermann, Inc., a provider of communications test solutions for the telecom networks, broadcast, wireless and enterprise networks markets.
