Tag Archives: Blogging

How to Create a Community of ‘Social Associates’ in Your Company

Posted on 04/18/2013 by Diane K. Schwartz

It's been widely recognized that employees are your key brand ambassadors. In a perfect world, they rush to social media to say good things about their employer and the products and services they’re surrounded by … | MORE »

Posted in Water Cooler | Tagged , , , | Leave a comment

Facebook Users Receive More, Give Less; Robust Sites Lift In-Store Sales; Social Media and Software Industry

Posted on 03/09/2012 by Admin

▶ Facebook Users Receiveth More, Giveth Less: A Feb. 2012 Pew Internet study that combines server logs of Facebook activity with survey data finds that over one month, 40% of average Facebook users made a | MORE »

Posted in Digital PR, Featured, Internal Communication, Measurement, Media Relations, PR Insiders, Research, Social Media | Tagged , , , , , , , | Comments Off

Petco’s Dog Clipping Problem Could Cut Reputation to the Bone

Posted on 02/16/2012 by Scott Van Camp

The charges sound almost too crazy to believe, but even if there’s a sliver of truth to them, Petco should brace itself for a PR crisis. Two pet owners in Hawaii have sued Petco, alleging … | MORE »

Posted in Featured, Water Cooler | Tagged , , , , | Comments Off

PR News Survey: A Day in the Life of a PR Practitioner

Posted on 02/03/2012 by PR News

We know how busy you are as a PR professional, which is exactly why we’re asking you to take this quick survey asking you how you spend your typical day. We want to make PR … | MORE »

Posted in Corporate Responsibility, Internal Communication, Media Training, PR Insiders, Research, Social Media, Water Cooler | Tagged , , | Comments Off