SIGNET BANKS ON HONESTY DURING FRAUD CRISIS

Many companies (Texaco [TX] and Sunbeam [SOC], to name a few) have discovered that when a crisis breaks, business achievements and philosophies (i.e., marketplace longevity; well-intentioned business moves) overshadow the challenge at hand: dealing with the controversy. For instance, how do you put on a positive spin when your business is the victim of a white-collar crime that puts your company in the limelight?